Lesson 21 of 22 · Facebook Ads Mastery
When to stop spending
Set a real number before you start, so a losing campaign gets caught by a rule instead of a feeling.
What you’ll learn
- Why what you've already spent has no say in what you spend next
- How to tell a normal wobble from a decline that won't turn back
- The difference between pausing an ad and actually killing it
6 min12 slides3 to answer Narrated throughout. The video slides play through on their own.